Editorial

10 new CIS country pages launched and a full Russian-language locale is live

Until this week our coverage sat in three regions: South Asia (India, Bangladesh, Pakistan, Sri Lanka, Nepal), Sub-Saharan Africa (Nigeria, Kenya, Ghana, Tanzania, Uganda, Cameroon, Senegal, the rest of West Africa) and MENA (Egypt, Morocco, UAE, Saudi Arabia, the rest of the Arabic-speaking world). The CIS — a region with a long betting habit, deep football fandom and roughly 280 million native Russian speakers — was the largest gap on the map. Today we close it.

What's launching

Ten new country pages are live, plus a complete Russian-language version of the site. It covers the homepage and the country pages for the markets where Russian is the main on-screen language.

Tier-1 CIS pages (full editorial coverage)

  • Ukraine — UAH currency, local screens, ID-check walkthrough
  • Kazakhstan — KZT currency, Kaspi payments, local payment overlap
  • Uzbekistan — UZS, Uzcard / Humo card rails
  • Azerbaijan — AZN, m10 wallet, MilliKart
  • Armenia — AMD, Idram, Easy Pay
  • Georgia — GEL, Bank of Georgia, TBC card rails

Tier-2 CIS pages (lighter editorial, indexable in phase 2)

  • Kyrgyzstan — KGS, MBank wallet, Optima Bank cards
  • Moldova — MDL, Maib bank, Victoriabank cards
  • Tajikistan — TJS, Alif Mobi wallet, banking-card rails

One tier-2 page from this launch list was taken down on 15 September 2026; the other nine pages are live.

Why Russia is excluded

Russia is the largest Russian-speaking market by population, but the operator's local Russian licence (issued through the SRO TSUPIS framework) was withdrawn in 2024 and the operator no longer accepts new players from a Russian-resident IP address with a Russian bank card. We don't publish a country page for markets where the operator does not legally accept players, so a /promo-code-russia/ page would be inappropriate. Russian-speaking players outside Russia (in any of the other ten CIS countries, in CIS diaspora communities in Israel, Germany, Turkey, the UAE, Cyprus or anywhere else) can use the Russian-language homepage as the entry point.

Russian-language locale

The new /ru/ tree mirrors the structure we already use for Hindi (/hi/), Bengali (/bn/), Spanish (/es/), Portuguese-Brazilian (/pt-br/) and French (/fr/). The homepage, each tier-1 CIS country page have a translated version with native currency labels, native payment-method names and locale-specific hreflang alternates so search engines serve the right version to the right audience.

Promo code is the same

The welcome bonus and promo code (VIP4YOU) are the same across all the new CIS markets. We link to the usual first-deposit match: 130%, up to $130. That $130 is a ceiling, not what everyone gets. Confirm the number after you sign up. Players in Ukraine, Kazakhstan, Uzbekistan and the other tier-1 CIS markets can register in their local currency. There is no separate “CIS bonus tier” the way India and Nigeria have higher country-site ceilings.

Editorial team for CIS coverage

For now, CIS country pages are owned by the central editorial team. As the section matures and we hire a dedicated CIS specialist, we'll switch the bylines to a named editor the same way the South Asia, Africa/MENA and international football desks already work.


Last checked: Sep 6, 2026. CIS payment-method coverage and welcome-bonus terms go through the same passes as the rest of the site; each pass that changes a figure is dated on the news page.

Use code VIP4YOU in any CIS country

Same code for the welcome offer in UAH, KZT, UZS, AZN, AMD, GEL. Confirm the live % and ceiling after you sign up.

VIP4YOU
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